Milram 100% vegetable – Launch
New vegan spreads and rasp
Milram's vegan brand, Milram 100% Vegetable, is growing in 2023.
3 spreads are now on the market: FrühlingsStreich, PaprikaStreich and NaturStreich, all three with pea protein.
The look of the spreads follows the brand design of the vegan portfolio: bold, cheerful, enjoyable, urban with high shelf impact.
In autumn follows the rasp - range: Pizza-Zeit and Auflauf-Zeit. Also with pea protein and in the look of the vegan range.