PACOON is Germany's leading agency for packaging design and sustainability, based in Munich with an office in Hamburg. Not only do we help brands and products achieve successful packaging designs and increased sales, but since 2009 we have also been intensively involved in the topic of sustainable packaging in a 360° view from analysis to communication. SOLPACK® is our industry-wide, international conference for sustainable packaging (June 5-6 in Hamburg).
Through our insights into the megatrend topic of sustainability, we recognized years ago that the topic of recycling would increase in importance. This prompted us to launch an online survey on attitudes regarding recycling in 2014.
After recycling has positioned itself as an important political goal, especially since 2017, with the new German Packaging Act since 2019 and the EU strategy, we wanted to survey the changed attitudes compared to 2014/2015.
We know that the survey is not representative, but it shows very clearly the changes over the last 4-5 years.
Click here for a free download of the results.
And if you want to design your own packaging in a recycling-friendly way, we recommend our SOLPACK 3.0 – International Conference for Sustainable Packaging on June 5 and 6 in Hamburg. The preliminary program is online on our website.
Just contact us directly, we will be happy to help you develop your path to sustainable packaging.