PACOON and MELVILLE opened the common agency premises and gave insight into the daily work and cases by means of interactive stations.
At the end of March, we opened our joint premises in Munich together with MELVILLE, our neighboring graphic design agency. At interactive stations, visitors were able to experience various cases and work from the areas of packaging, brand design and graphic design. The event was organized by the supporting association bayern design, of which both agencies are members.
At PACOON, visitors were able to put their recycling knowledge to the test and immerse themselves in the virtual world of packaging design. In the packaging memory game, visitors could search for pre- and relaunch designs, virtually dive into a circular supermarket, create packaging designs with the help of AI and test their knowledge at a recycling station. Delicious Easy-to-Mix products from our customer Greenforce were waiting for the best sorters at the recycling station.
Of course, the presentation of our already designed packaging could not be neglected. A selection was presented on our Cases Wall.