Sustainability Blog

Strategies, branding, brand management, sustainability and new materials, new solutions and concepts, interesting facts about recycling. As a pioneer in the DACH region, we have been intensively committed to sustainability since 2008 and would like to motivate and support companies in this endeavor. Here we inform you with background stories, best cases and analyses on the topic.

How artificial intelligence ensures greater sustainability in packaging

What exactly is ecological packaging? Recycling, reusable, natural materials, omitting packaging altogether if possible? The answer is yes. And no.…

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Sustainable packaging: these seven developments will shape the year 2024

Packaging is ... well ... packaging? In fact, it is much more: it reflects social and cultural processes, technological progress and political…

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Reusable packaging: More than a path to a circular economy

What actually makes reusable packaging systems work - and why do they sometimes work less well? Three astonishing examples of reusable packaging that…

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CSRD: How the EU Sustainability Directive also affects your company

Finally, a company's sustainability balance sheet is being given the same importance as its financial performance. However, the Corporate…

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Five measures to improve the sustainability of glass packaging

Whether the glass of water is half full or half empty is difficult to judge when it comes to the extent to which the framework conditions for more…

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Glass packaging: It can be even more sustainable

Glass bottles, whether filled with beer, wine or mineral water, or even yoghurt jars, are seen as the sustainable alternative to single-use plastic.…

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Lawful packaging or not?

Five mistakes to make when adapting packaging to comply with the law and how to avoid them.

 

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When sustainability becomes the law: this is how the conversion of packaging succeeds

Today a sustainable reusable variant, tomorrow a legal no-go: With all the guidelines on environmentally friendly packaging, many people lose track.…

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Securing brand value: How sustainable packaging influences perception

No-name pasta or branded product? Which do you choose? Customers usually reward high brand equity with loyalty and trust. And how do loyalty and trust…

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The purity laws of packaging

These three developments are likely to have the greatest impact on packaging deinking in the future.

 

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Inks and deinkability: how to separate what needs to be separated

High-quality recycling goes right down to the glossy product logo and nutritional value table. Every single component of a package must be separated…

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Packaging of the future: the pacoon trend radar

What's coming, what's flopping in terms of packaging sustainability? We took a look at the major trends and evaluate their sustainability potential.

 

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These are the packaging trends you should be keeping an eye on right now

Packaging accompanies us through our everyday lives - usually with little awareness, but always and everywhere. This is also reflected in the…

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Ten things brand owners need to consider with fiber-based packaging

What hurdles actually still exist for the use of fiber-based packaging and how can these hurdles be overcome? Ten answers to the most pressing…

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Fiber-based packaging: The renewable solution to a growing problem

In times of decarbonization, plastic packaging is no longer considered acceptable by many people. Renewable, fiber-based alternatives, on the other…

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"Renew also means new thinking"

PACOON CEO Peter Désilets on companies' desire for bio-based magic materials, often misinterpreted requirements for packaging function, and low…

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Searching for the perfect packaging material

Replacing ecologically questionable packaging with less harmful alternatives is at the heart of the Remove concept. If the alternative is also made of…

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Sustainability told in a sustainable way: Content Marketing from PACOON

Pacoon Sustainability Concepts GmbH now also offers complete consulting services for the development of sustainable content campaigns.

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How pharmaceutical packaging is becoming more sustainable step by step

Do you know our 10Rs? They outline the ten most important strategic steps to make packaging more sustainable. But we know that in the pharmaceutical…

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Pharmaceutical packaging: Recipes for more sustainability

It's complicated: Packaging for medicines is as strictly regulated as the drug market itself, and often the packaging is even closely linked to the…

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"No one finds it pleasant to read legislative texts".

How do the requirements for the registration and labeling of packaging in Germany differ from those in France, Bulgaria or the USA? PACOON has now…

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End for packaging waste?

The circular economy is getting closer. Since the beginning of the year, Germany has made reusable packaging compulsory by law for take-away…

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How artificial intelligence should improve the use of recycled plastics

Only just under half of the plastic waste generated by packaging in Germany is recycled – and the recycling rate is stagnating. However, the reuse of…

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Food: Used instead of wasted

PACOON Managing Director Peter Désilets describes the five key levers for how packaging can promote food shelf life.

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How packaging works against food waste

Harvested. Produced. Packed. Sold. Thrown away. Around one-third of the food produced worldwide never makes it to the consumer's palate for many…

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What we are doing in the packaging sector to do more for the climate

When considering the climate impact of packaging, there are many factors that arise throughout the supply chain. The Kyoto Protocol also refers to…

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What climate protection and packaging have to do with each other

At first glance, the direct effect of packaging on the climate crisis seems rather small. But it is the functions of packaging that reveal the real…

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How the packaging industry escapes the shortage of raw materials

Whether it's fossil-based or bio-based packaging: Producers are currently suffering badly from broken supply chains, exorbitant costs or simply…

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Is inflation stopping the trend toward sustainable packaging?

Consumers who are primarily concerned with the price of products, raw materials that are becoming more expensive and more difficult to obtain on the…

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"Price is not the most important criterion for bioplastics"

The quantities and usage of bioplastics as alternative packaging materials are still manageable so far, but thanks to the efforts of large…

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Mushroom instead of Styrofoam, plants instead of plastic: the fascinating world of bioplastics

Mushrooms instead of Styrofoam, coffee capsules with paper lids, organic plastics from the farm: something is happening in the alternatives to…

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Current developments in sustainable packaging – by Peter Désilets

Since 2018, the entire packaging industry has been on the move – stirred up by the new Packaging Law. But it is not only the legal requirements and…

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The best packaging is different every time

Why innovation in packaging matters more than beliefs and why packaging-free doesn't always have to be sustainable.

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Here's how to improve reuse rates through design and digital technologies

In terms of their environmental footprint, reusable packaging performs better than single-use deposit systems. However, they have only been able to…

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Well packaged, better taste

How well do sustainable packaging and food safety actually get along? Can the desire to use as few and as environmentally friendly materials as…

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How packaging can be renewed for more sustainability

Companies can use many strategies to make their packaging more sustainable. Reuse is one way. Renewing the design and switching to renewable raw…

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The difficult path to smart packaging

Packaging should protect the goods until they arrive at their destination. At the point of sale (POS), however, the requirements profile shifts: here,…

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Sustainable packaging - from entry to successful transition

10 steps to help your company tackle the shift to more sustainable packaging

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Roadmap for more sustainable packaging – the 100% solution for more sustainable packaging does not exist

Sustainable and available – how to choose the right packaging

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PACOON presents the virtual experience of reusable packaging at ProSweets Cologne 2022

We weren't quite sure in the last few weeks, but the 'GO' really did come officially. It will take place – the ProSweets Cologne 2022 and we are…

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The analysis as the basis for your next steps

You want to find the most sustainable packaging for your product and developing a sustainability strategy is your goal?

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Reusable is the next game changer in packaging

Recycling was just one stop on the wish list of many consumers and companies for more sustainable packaging. In the interview, PACOON Managing…

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Save costs through total cost optimization

There is no doubt that the sustainability aspect of packaging has rapidly increased in relevance. This development is not a trend, but an essential…

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9 factors that speak for fiber-based packaging

The future belongs to "fiber", for this we see 9 dominant factors that make fiber-based packaging the winner in many packaging applications:

  1. The…
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CYRCOL – the new international reuse system from PACOON

CYRCOL describes a new cross-sector reusable concept. This is intended to correct existing errors in the current reusable system and create a much…

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Six things you should know about the CYRCOL returnable packaging system

Packaging does not have to lose its value once it has been opened. Together with partners, PACOON has developed a reusable system for packaging that…

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The waste hierarchy and our strategy of 10 R

The 10 R's of sustainability in packaging helps define your sustainability strategy. These think the legal waste hierarchy further and take into…

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Standing out from the competition with innovations

Innovation is evolution – therefore not a freestyle, but a duty for every company.

Adaptation to what is happening to us and what still awaits us.…

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Find the right packaging through material research

The variety of materials for sustainable packaging has increased steadily in recent years and will continue to grow in the coming years. With our…

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Understanding the recyclability of your packaging through checks

A functioning circular economy is the answer to the finite nature of many resources, it is also an answer to the need to reduce the energy demand of…

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How Growth is Managed and Promoted in Sustainability – EU Taxonomy for Sustainable Finance

With the EU Taxonomy for Sustainable Finance, there is now a classification system for sustainable business. Anyone who wants to invest in…

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