Harry – Launch SAMMY'S Toast

Butter toast and wholemeal toast

Harry Sammys Toast Varieties Launch Graphic Design Branding Strategy Packaging Design Line Extension

Harry Sammys Toast Varieties Launch Graphic Design Branding Strategy Packaging Design Line Extension

Harry Sammys Toast Varieties Launch Graphic Design Branding Strategy Packaging Design Line Extension

Harry Sammys Toast Varieties Launch Graphic Design Branding Strategy Packaging Design Line Extension

SAMMY'S Sandwich by Harry gains a SAMMY'S Toast range with initially two products: Butter Toast and Whole Grain Toast.

The look: total shelf power in intense colors with an unmissable SAMMY'S brand logo as the most important design element. A new toast brand that makes fun and makes you want fresh, crunchy toast every day.

The target group: of course all SAMMY'S users and all toast lovers.