hassia – Launch Limo Love

Unfiltered premium lemonade

Hassia Limo Love Launch Graphic Design Naming Packaging Design Logo Design Line Extension

Unfiltered Premium Lemonade - more than a classic soda.

Visually harmonious with the entire portfolio, the new "Limo Liebe" segment provides a fresh impulse to the hassia range. Fruit illustrations with a light retro look and the lovingly playful design of the sub-brand characterize the range. Strong, fresh colors provide pure refreshment and taste. On the glass bottles, the labels shine in a noble look and introduce a fresh taste with a fresh design.

The young, high-quality design and the sub-brand name "Limo Liebe" developed by PACOON really whet the appetite for a light and refreshing soda.